Perhaps it seems like “Wisconsin Meeting and Event Planning 101” to go over venue types and what they offer, but it’s helpful to review the basics from time to time. It ensures that as planners, we’re putting together the most effective and economical event possible. To that end, leasing a space that’s incompatible with your event’s goals can make the end result not only unpleasant, but potentially disastrous. Knowing what you hope to achieve and adjusting your expectations according to what each venue offers is the first step when considering these spaces. Once you’ve asked yourself some very basic questions, acquiring the perfect place for your event should be as easy as 1-2-3.
1. Size. Because of their spaciousness and large exhibit halls, convention centers like the Alliant Energy Center, can accommodate hundreds, sometimes even thousands of visitors. This makes them ideal for political conventions, trade shows, expos and other events where many people will be gathering.
A convention center will usually offer a large number of meeting or breakout rooms, typically consisting of one-third to one-half the size of the center's exhibition space. Entry lobbies can accommodate attendee registration and serve as pre-function areas for guests to assemble.
2. Location. Like KI Convention Center, many convention centers are located in the heart of urban areas, so they are typically adjacent to a variety of hotels, restaurants, attractions and shopping areas. Some, like Kalahari Waterpark Resort + Convention Center are close to airports or public transportation, and usually offer an abundance of parking on site.
3. Amenities. BMO Harris Bradley Center and Ho-Chunk Gaming Wisconsin Dells are just a few convention centers that staff event coordinators in house. These pros are there to help you with logistics and securing arrangements for everything you need, from A/V equipment to dance floors to forklifts and spotlights.
And of course, most convention centers offer complete on site catering options!
1. Size. Typically larger and more sprawling than a convention center, conference centers like Minnesuing Acres and The Abbey Resort offer guests sleeping accommodations next to or near the actual conference and meeting center. This makes conference centers ideal for corporate retreats, professional, association or trade meetings, seminars and of course, conferences. Often featuring large auditoriums with seating to accommodate thousands, conference centers are also a good place for large scale presentations with popular keynote speakers. An abundance of breakout rooms offer attendees the ability to confer in smaller groups.
2. Location. Some conference centers like Chula Vista Resort + Conference Center are located in major metropolitan areas convenient to transportation, fine dining, airports and entertainment. Others, such as Stone Harbor Resort, Hotel + Conference Center are expansive properties located outside city limits and in close proximity to lush surroundings and an abundance of outdoor activities.
3. Amenities. For conferences and retreats, Blue Harbor Resort + Conference Center provides comfortable accommodations, spacious meeting places, and lovely surroundings with plenty to do after business hours. Featuring banquet facilities, on-site restaurants or event catering, Grand Geneva Resort & Spa makes the ideal venue for large groups. Finally, conference centers boast the latest technology and AV equipment to maximize the effectiveness of your conference.
1. Size. If you’re searching for a Wisconsin space for groups as small as 10 to as many as 300, community centers provide a professional venue that is competitively priced to suit a smaller budget.
2. Location. Many community centers are located in the suburbs outside of urban areas. With more pastoral surroundings, a meeting at the Italian Conference Center means less traffic congestion and more abundant (and free) parking.
3. Amenities. Typically, community centers like the Harry + Rose Samson Family JCC have kitchen facilities on-site and will provide you with a list of preferred outside catering vendors. AV equipment is usually available, along with the technology to efficiently operate equipment at a level that you’ve come to expect from larger venues.
1. Size. Ideal for more upscale corporate events, SentryWorld Golf Course is a private club that can accommodate more intimate gatherings of 10-20 or larger gatherings of several hundred attendees for events such as corporate golf tournaments.
2. Location. As the name implies, many private clubs like Destination Kohler's Whispering Straits and The River + Meadow Valleys at Blackwolf Run are located outside city limits in order to accommodate expansive grounds. However, there are some, such as Saint Croix National Golf + Event Center that are situated closer to town, but with just as much acreage. Either option provides idyllic surroundings with abundant, free parking.
3. Amenities. Many country clubs offer tournament-level golf courses. While resort and conference clubs like Wilderness Hotel + Golf Resort offer an on-site restaurant and catering for banquets is also available.
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Press Release | June 13, 2024
The AAA Four-Diamond Grand Geneva Resort & Spa, a Marcus Hotels & Resorts destination located in Lake Geneva, Wisconsin, completed a full renovation of its meeting and event spaces in May, just in time for the 30th anniversary of the resort. Read more...