Logistics and event coordination present myriad challenges, especially if the event and the venue are large. What to do? Radios to the rescue. Gary Range, Director of Sales and Marketing for the Midwest Radio Rentals, a division of ANCOM Communications answers our questions on radio solutions that will ensure everyone is where they’re supposed to be.
Q. Can you tell me about ANCOM Communications and what you do there?
A. I am the Director of Sales and Marketing for Midwest Radio Rentals, a division of ANCOM Communications, a Radio Solutions Channel Partner and Premier Service Partner of Motorola Solutions’ two-way radio equipment and systems with locations in Burnsville and Rochester, MN.
Since 1991 ANCOM has provided communication solutions and support to a broad customer base. Midwest Radio Rentals (MRR), a division of ANCOM, provides two-way radio and accessory equipment to customers requiring communications without long-term ownership, utilizing current, high-quality Motorola products with local and wide-area digital coverage options. ANCOM and MRR have extensive experience and a reputation for delivering results, whatever your communication needs or applications may be.
Q. What type of radios systems are most effective at a conference or convention?
A. Currently digital, trunked communication systems are probably the most popular and offer the features event planners are looking for. First, digital radios will provide clearer, crisper messages, in addition to improved coverage over analog radios in a building environment, as well as longer battery life. The systems employ technology which provide the most efficient use of the channel resources available to allow multiple conversations to occur simultaneously without one party hearing another.
Q. How are these providing planners with the tools they need to ensure successful coordination between team members?
A. If the right communication solution is provided, then the end result will be events that are safe, efficient, effective and of high-perceived value to the participants, as well as on schedule and budget.
Q. Are there new technologies emerging that are going to prove even more effective?
A. There are constant introductions of radio features or system enhancements to address identified needs within the industry.
Q. What type of radio systems would you recommend to a planner coordinating a large event, such as a trade show or convention?
A. That is determined on a case-by-case basis by employing good questioning techniques of the event organizer to completely understand their event and specific requirements. Then becoming their subject matter champion to assist them in achieving their required results.
The solution may also be influenced by the system(s) and resources that are or are not locally available given the radio coverage and/or features desired. System capabilities and specifications of radios will dictate performance, while the environment might impact what we can provide. Factors that impact radio coverage include complex installation, federal licensing, engineering, and more. Many large venues already have systems in place, but if the event is in a more rural area, we may have to get more creative to give the planner what they need.
It comes down to understanding what the customer wants, then looking at the environment, systems, and equipment and doing the best we can, given the available resources.
Radio waves aren’t just floating around waiting for someone to turn on a device and magically talk wherever and however they want. Radio is quite complex. Use a vendor that has the expertise to provide solutions, not just boxes.
Gary Range has been in the two-way radio communications industry for 35 years, 31 of which with Motorola Solutions. He held positions in Sales, Service, Training, and various management roles. Over the years, he received numerous corporate and industry awards for his accomplishments, including that as System Manager for the State of Minnesota ARMER Public Safety Network.
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